Publications
Publications
- July 2001 (Revised February 2002)
- HBS Case Collection
Enspire Learning
Abstract
An MBA student founds an e-education business and must decide which customers to target and which products/services to produce.
Keywords
Customer Relationship Management; Internet and the Web; Service Delivery; Education; Business Startups; Planning; Web Services Industry; Education Industry
Citation
Hallowell, Roger H., Frank J Andrasco, Hans ten Cate, and Bjorn Billhardt. "Enspire Learning." Harvard Business School Case 802-001, July 2001. (Revised February 2002.)