Publications
Publications
  • February 2001 (Revised July 2006)
  • Case
  • HBS Case Collection

Discovering the Future: R&D Strategy at Merck

By: Gary P. Pisano
  • Format:Print
  • | Pages:18
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Abstract

Given explosive growth in technologies for drug discovery, how does Merck remain competitive in an industry that is fragmented and continues to consolidate?

Keywords

Competitive Strategy; Research and Development; Pharmaceutical Industry

Citation

Pisano, Gary P. "Discovering the Future: R&D Strategy at Merck." Harvard Business School Case 601-086, February 2001. (Revised July 2006.)

About The Author

Gary P. Pisano

Technology and Operations Management
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