Citation:
Nanda, Ramana, William A. Sahlman, Robert White, and Hunter Ashmore. "Business Models Problem Set." Harvard Business School Exercise 816-016, August 2015. (Revised July 2020.) View Details|
Case HBS Case Collection December 2000 SupplierMarket.com (A) |
Abstract
Describes a decision confronting the cofounders of a B2B Internet firm that focuses on the purchasing process for manufactured direct materials. The company has raised one round of capital from two prominent venture capital firms and must decide if it makes sense to raise more capital sooner than had been originally anticipated. Their experiment appears to be successful and they must design the logical next experiment. The company eventually raises money from LBO firms, whose portfolio companies become customers.
Keywords: Leveraged Buyouts; Customers; Decisions; Venture Capital; Internet;
Citation:
Sahlman, William A., and Jared Stone. "SupplierMarket.com (A)." Harvard Business School Case 801-228, December 2000.
