Publications
Publications
- November 2000
- HBS Case Collection
FireDrop
By: William A. Sahlman and Michael J. Roberts
Abstract
Describes the evolution of FireDrop, a new venture-backed company that has developed a new platform for e-mail communication. The FireDrop application--called a Zaplet--allows for e-mails to be continually updated so they are current when read (rather than when sent). The company has received several rounds of venture capital financing, and now it must raise another large round, simultaneously deciding which of six alternative business models to pursue.
Keywords
Business Model; Internet and the Web; Communication Technology; Venture Capital; Technological Innovation; Information Technology Industry
Citation
Sahlman, William A., and Michael J. Roberts. "FireDrop." Harvard Business School Case 801-214, November 2000.