Publications
Publications
- April 2000 (Revised November 2003)
- HBS Case Collection
H. E. Butt Grocery Company: The New Digital Strategy (A)
By: F. Warren McFarlan and Melissa Dailey
Abstract
Shows how the company's IT priorities have moved from primary supply chain restructuring to e-commerce. Shows the new organization structure created by the company.
Keywords
Internet and the Web; Organizational Structure; Organizational Change and Adaptation; Supply Chain; Technology Adoption; Information Technology; Retail Industry
Citation
McFarlan, F. Warren, and Melissa Dailey. "H. E. Butt Grocery Company: The New Digital Strategy (A)." Harvard Business School Case 300-106, April 2000. (Revised November 2003.)