Publications
Publications
- March 2000 (Revised April 2001)
- HBS Case Collection
eFrenzy, Inc. (A)
By: Marco Iansiti and Nicole Tempest
Abstract
Details how to design, launch, and scale a rapidly growing Internet venture. Focuses on the challenges and opportunities involved in leveraging a network of partners.
Keywords
Corporate Entrepreneurship; Business Growth and Maturation; Internet and the Web; Product Development; Business or Company Management; Problems and Challenges; Information Technology Industry; United States
Citation
Iansiti, Marco, and Nicole Tempest. "eFrenzy, Inc. (A)." Harvard Business School Case 600-093, March 2000. (Revised April 2001.)