Publications
Publications
- February 2000 (Revised October 2000)
- HBS Case Collection
CarPoint in 1999
By: Thomas R. Eisenmann and Gillian Morris
Abstract
Updates events in Microsoft CarPoint through the end of 1999, focusing on CarPoint's strategic alliance with Ford and on competitive developments.
Keywords
History; Business Model; Transportation Networks; Alliances; Emerging Markets; Entrepreneurship; Growth and Development Strategy; Auto Industry
Citation
Eisenmann, Thomas R., and Gillian Morris. "CarPoint in 1999." Harvard Business School Case 800-328, February 2000. (Revised October 2000.)