Publications
Publications
- June 1999 (Revised October 1999)
- HBS Case Collection
Eli Lilly, 1998 (B): Emerging Global Organization
By: Michael Y. Yoshino and Thomas W. Malnight
Abstract
Examines major issues faced by Eli Lilly as it evaluates the appropriateness of a focused matrix organization with extensive use of cross-functional teams.
Keywords
Business Model; Geography; Globalized Firms And Management; Growth And Development; Knowledge; Management Teams; Product; Organizations; Pharmaceutical Industry
Citation
Yoshino, Michael Y., and Thomas W. Malnight. "Eli Lilly, 1998 (B): Emerging Global Organization." Harvard Business School Case 399-174, June 1999. (Revised October 1999.)
