Publications
Publications
- January 1998 (Revised March 1998)
- HBS Case Collection
Staples (C)
By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
Abstract
The search for appropriate hardware and software to support the launch of a new large-scale retail operation forces the management team to define their goals at a very detailed level and to make all underlying assumptions explicit.
Keywords
Goals and Objectives; Information Infrastructure; Applications and Software; Business Startups; Management Teams; Retail Industry
Citation
Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (C)." Harvard Business School Case 898-159, January 1998. (Revised March 1998.)