Publications
Publications

Marketing Edge: An Interview with Professors T.V. Bonoma and Stephen A. Greyser, Video

By: Thomas V. Bonoma and Stephen A. Greyser
  • Format:Video
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Citation

Bonoma, Thomas V., and Stephen A. Greyser. "Marketing Edge: An Interview with Professors T.V. Bonoma and Stephen A. Greyser, Video." Harvard Business School Video Supplement 886-528, December 1985.

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