June 1999 (Revised June 2000)
Case
HBS Case Collection

Eckerd Corporation

By: Michael E. Porter and John E. Kelleher

Format:Print
| Pages:23

Abstract

Describes the history and current situation in the retail pharmacy industry, including competition from new merchants and Internet drugstores. Eckerd, one of the top four drug chains, must decide how to position itself for the future.

Keywords

Competition; Alignment; Supply and Industry; Retail Industry; Pharmaceutical Industry

Citation

Porter, Michael E., and John E. Kelleher. "Eckerd Corporation." Harvard Business School Case 799-141, June 1999. (Revised June 2000.)

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About The Author

Michael E. Porter

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