Publications
Publications
  • June 2007
  • Article
  • Harvard Business Review

Companies and the Customers Who Hate Them

By: Gail McGovern and Youngme Moon
  • Format:Print
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Keywords

Customers; Business Ventures

Citation

McGovern, Gail, and Youngme Moon. "Companies and the Customers Who Hate Them." Harvard Business Review 85, no. 6 (June 2007).

About The Author

Youngme Moon

General Management
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