Publications
Publications
  • July 1998
  • Case
  • HBS Case Collection

Microsoft--1995 (Abridged)

By: Tarun Khanna and David B. Yoffie
  • Format:Print
  • | Pages:18
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Abstract

Focuses on how Microsoft built one of the world's greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive advantages over time.

Keywords

Competitive Strategy; Competitive Advantage; Business Strategy; Corporate Strategy; Horizontal Integration; Information Technology Industry; Computer Industry

Citation

Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998.

About The Authors

Tarun Khanna

Strategy
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David B. Yoffie

Strategy
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