July 1998
Case
HBS Case Collection

Microsoft--1995 (Abridged)

Format:Print
| Pages:18

Abstract

Focuses on how Microsoft built one of the world's greatest franchises and poses questions about what, if anything, can stop the company. Teaching purpose: To teach building competitive advantage, the advantages of bundling, and the sustainability of competitive advantages over time.

Keywords

Competitive Strategy; Competitive Advantage; Business Strategy; Corporate Strategy; Horizontal Integration; Information Technology Industry; Computer Industry

Citation

Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998.

About The Authors

Tarun Khanna

Strategy

More Publications

David B. Yoffie