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  • April 1995 (Revised July 1996)
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Microsoft, 1995

By: Tarun Khanna, David B. Yoffie and Israel Yellen Ganot
  • Format:Print
  • | Pages:23
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Abstract

Explores Microsoft's core desktop computing software business and its newer endeavors in 1995. Designed to explore the sustainability of its phenomenal success, and to examine the logic behind its renewed emphasis on some areas, particularly the home computing software market. Permits a discussion of the internal and external drivers and limitations of Microsoft's product scope expansion.

Keywords

Corporate Entrepreneurship; Corporate Strategy; Expansion; Software; Computer Industry

Citation

Khanna, Tarun, David B. Yoffie, and Israel Yellen Ganot. "Microsoft, 1995." Harvard Business School Case 795-147, April 1995. (Revised July 1996.)
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About The Authors

Tarun Khanna

Strategy
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David B. Yoffie

Strategy
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Related Work

    • July 1998
    • Faculty Research

    Microsoft--1995 (Abridged)

    By: Tarun Khanna and David B. Yoffie
Related Work
  • Microsoft--1995 (Abridged) By: Tarun Khanna and David B. Yoffie
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