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  • January 1994 (Revised November 2002)
  • Case
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Wal-Mart Stores, Inc.

By: Stephen P. Bradley and Pankaj Ghemawat
  • Format:Print
  • | Pages:21
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Abstract

Focuses on the evolution of Wal-Mart's remarkably successful discount operations and describes the company's more recent attempts to diversify into other businesses. The company has entered the warehouse club industry with its Sam's Clubs and the grocery business with its Supercenters, a combination supermarket and discount store. Wal-Mart experienced a drop in the value of its stock price in early 1993, which it still has not made up. Wal-Mart has advantages over its competitors in areas such as distribution, information technology, and merchandising, to name a few.

Keywords

Stocks; Price; Marketing Channels; Competitive Strategy; Diversification; Information Technology

Citation

Bradley, Stephen P., and Pankaj Ghemawat. "Wal-Mart Stores, Inc." Harvard Business School Case 794-024, January 1994. (Revised November 2002.)
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About The Author

Stephen P. Bradley

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Related Work

    • February 1997 (Revised November 1998)
    • Faculty Research

    Wal-Mart--1997

    By: David B. Yoffie and Anthony St. George
Related Work
  • Wal-Mart--1997 By: David B. Yoffie and Anthony St. George
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