Publications
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Managing Markets, Segments, and Customers

By: Das Narayandas
  • Format:Electronic
  • | Language:English
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Keywords

Markets; Segmentation; Customers

Citation

Narayandas, Das. "Managing Markets, Segments, and Customers." Boston: Harvard Business School Publishing Class Lecture, 2005. Electronic. (Faculty Lecture: HBSP Product Number 9-826-6C.)

About The Author

Das Narayandas

Marketing
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