Publications
Publications
  • July 1998 (Revised January 2009)
  • Case
  • HBS Case Collection

Display Technologies, Inc. (Abridged)

By: H. Kent Bowen and Jonathan West
  • Format:Print
  • | Pages:21
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Abstract

Display Technologies, Inc. (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as possible. Mr. Shima, DTI's president, must decide among three options, each of which has immediate and long-term strategic consequences.

Keywords

Joint Ventures; Decision Choices and Conditions; Leadership Style; Production; Outcome or Result; Performance Capacity; Strategy; Hardware; Electronics Industry; Manufacturing Industry; Japan

Citation

Bowen, H. Kent, and Jonathan West. "Display Technologies, Inc. (Abridged)." Harvard Business School Case 699-006, July 1998. (Revised January 2009.)

About The Author

H. Kent Bowen

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