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  • March 1998 (Revised October 2015)
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Hamptonshire Express

By: V. G. Narayanan and Ananth Raman
  • Format:Print
  • | Language:English
  • | Pages:5
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Abstract

Presents a series of problems that face a newspaper publisher, including inventory level, effort level, subsidy for unsold inventory, and commission for sales. Each problem is accompanied by one or more spreadsheets. Students must make various operational decisions.

Keywords

Marketing Channels; Motivation and Incentives; Performance; Operations; Problems and Challenges; Decision Making; Sales; Demand and Consumers; Media and Broadcasting Industry; Publishing Industry; United States

Citation

Narayanan, V. G., and Ananth Raman. "Hamptonshire Express." Harvard Business School Case 698-053, March 1998. (Revised October 2015.)
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About The Authors

V.G. Narayanan

Accounting and Management
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Ananth Raman

Technology and Operations Management
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Related Work

    • March 1998 (Revised October 2015)
    • Faculty Research

    Hamptonshire Express

    By: V. G. Narayanan and Ananth Raman
Related Work
  • Hamptonshire Express By: V. G. Narayanan and Ananth Raman
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