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  • December 1997 (Revised February 2000)
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Hewlett Packard: Creating, Running, and Growing an Enduring Company

By: H. Kent Bowen and Courtney Purrington
  • Format:Print
  • | Pages:12
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Abstract

Traces the development of Hewlett-Packard Co. from a small start-up company in 1938 to a world-class manufacturer of electronic instruments and computer products. Examines the challenges of starting and running a small company, including financing, human resources management, product strategy, human relations, and management succession. The creation of a unique and enduring set of values and a philosophy of running and growing a company, known as the "HP Way," is emphasized.

Keywords

Business or Company Management; Product Positioning; Business Growth and Maturation; Business Startups; Brands and Branding; Computer Industry; Electronics Industry

Citation

Bowen, H. Kent, and Courtney Purrington. "Hewlett Packard: Creating, Running, and Growing an Enduring Company." Harvard Business School Case 698-052, December 1997. (Revised February 2000.)
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About The Author

H. Kent Bowen

→More Publications

More from the Authors

    • November 2012
    • Faculty Research

    New Balance Athletic Shoe, Inc. (Abridged)

    By: H. Kent Bowen, Robert S. Huckman, Carin-Isabel Knoop and Matthew Preble
    • September 2009
    • Faculty Research

    Peter Schultz at The Scripps Research Institute

    By: H. Kent Bowen, Alison Berkley Wagonfeld and Courtney Purrington
    • June 2008
    • Faculty Research

    Gordon Williams: Clinical Research at Brigham and Women's Hospital

    By: H. Kent Bowen and Courtney Purrington
More from the Authors
  • New Balance Athletic Shoe, Inc. (Abridged) By: H. Kent Bowen, Robert S. Huckman, Carin-Isabel Knoop and Matthew Preble
  • Peter Schultz at The Scripps Research Institute By: H. Kent Bowen, Alison Berkley Wagonfeld and Courtney Purrington
  • Gordon Williams: Clinical Research at Brigham and Women's Hospital By: H. Kent Bowen and Courtney Purrington
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