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  • April 1997
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Display Technologies, Inc.

By: Jonathan West, H. Kent Bowen and Ryota Matsui
  • Format:Print
  • | Language:English
  • | Pages:24
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Abstract

Display Technologies, Inc. (DTI) is a new joint venture between Toshiba and IBM Japan that is manufacturing the most advanced form of flat panel displays. With success in achieving significant production volumes, DTI has been asked to double its output as quickly as possible. Mr. Shima, DTI's president, must decide among three options, each of which has immediate and long-term strategic consequences.

Keywords

Joint Ventures; Decision Choices and Conditions; Technological Innovation; Growth and Development Strategy; Product Development; Production; Performance Expectations; Electronics Industry

Citation

West, Jonathan, H. Kent Bowen, and Ryota Matsui. "Display Technologies, Inc." Harvard Business School Case 697-117, April 1997.
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About The Author

H. Kent Bowen

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Related Work

    • July 1998 (Revised January 2009)
    • Faculty Research

    Display Technologies, Inc. (Abridged)

    By: H. Kent Bowen and Jonathan West
Related Work
  • Display Technologies, Inc. (Abridged) By: H. Kent Bowen and Jonathan West
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