Publications
Publications
  • November 1996 (Revised June 1999)
  • Case
  • HBS Case Collection

Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

By: Marco Iansiti and Alan D. MacCormack
  • Format:Print
  • | Pages:12
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Abstract

Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments.

Keywords

Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States

Citation

Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)

About The Authors

Marco Iansiti

Technology and Operations Management
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Alan D. MacCormack

Technology and Operations Management
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