Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • November 1996 (Revised June 1999)
  • Case
  • HBS Case Collection

Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

By: Marco Iansiti and Alan D. MacCormack
  • Format:Print
  • | Pages:12
ShareBar

Abstract

Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments.

Keywords

Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States

Citation

Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
  • Educators
  • Purchase

About The Authors

Marco Iansiti

Technology and Operations Management
→More Publications

Alan D. MacCormack

Technology and Operations Management
→More Publications

More from the Authors

    • 2021
    • Faculty Research

    Computer-Implemented Methods and Systems for Measuring, Estimating, and Managing Economic Outcomes and Technical Debt in Software Systems and Projects: US Patent 11,126,427 B2

    By: Daniel J. Sturtevant, Carliss Baldwin, Alan MacCormack, Sunny Ahn and Sean Gilliland
    • September 2021
    • Information Systems Research

    Network Interconnectivity and Entry into Platform Markets

    By: Feng Zhu, Xinxin Li, Ehsan Valavi and Marco Iansiti
    • August 2021
    • Faculty Research

    A Note on Design Thinking

    By: Alan MacCormack, Caroline M. Elkins, Allison H. Mnookin, Leonard A. Schlesinger and Joyce J. Kim
More from the Authors
  • Computer-Implemented Methods and Systems for Measuring, Estimating, and Managing Economic Outcomes and Technical Debt in Software Systems and Projects: US Patent 11,126,427 B2 By: Daniel J. Sturtevant, Carliss Baldwin, Alan MacCormack, Sunny Ahn and Sean Gilliland
  • Network Interconnectivity and Entry into Platform Markets By: Feng Zhu, Xinxin Li, Ehsan Valavi and Marco Iansiti
  • A Note on Design Thinking By: Alan MacCormack, Caroline M. Elkins, Allison H. Mnookin, Leonard A. Schlesinger and Joyce J. Kim
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College