Publications
Publications
  • September 1992 (Revised January 1993)
  • Case
  • HBS Case Collection

Courtyard by Marriott

By: James L. Heskett and Roger H. Hallowell
  • Format:Print
  • | Language:English
  • | Pages:20
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Abstract

Courtyard by Marriott, a chain of modestly priced hotels, weighs its future options regarding human resources, its service delivery system, and management structure. Fairfield Inn, another Marriott product, is discussed for contrast.

Keywords

Human Resources; Service Operations; Brands and Branding; Management Systems; Decision Making; Service Industry; Accommodations Industry

Citation

Heskett, James L., and Roger H. Hallowell. "Courtyard by Marriott." Harvard Business School Case 693-036, September 1992. (Revised January 1993.)

About The Author

James L. Heskett

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