June 1992 (Revised January 1994)
Case
HBS Case Collection

Coopers & Lybrand in Hungary (A)

Format:Print
| Pages:16

Abstract

Multinational professional services firm Coopers & Lybrand has decided to enter the Hungarian market and weighs its strategic options in light of the environment in which it will operate and its resources.

Keywords

Strategy; Multinational Firms And Management; Market Entry And Exit; Service Industry; Hungary

Citation

Loveman, Gary W., and Roger H. Hallowell. "Coopers & Lybrand in Hungary (A)." Harvard Business School Case 692-112, June 1992. (Revised January 1994.)