Publications
Publications
- March 1992 (Revised April 1995)
- HBS Case Collection
BMW: The 7-Series Project (A), Teaching Note
By: Gary P. Pisano
Abstract
Teaching Note for (9-692-083).
Keywords
Projects; Competency and Skills; Production; Quality; Product Development; Growth and Development Strategy; Decisions; Management Practices and Processes; Luxury; Auto Industry
Citation
Pisano, Gary P. "BMW: The 7-Series Project (A), Teaching Note." Harvard Business School Teaching Note 692-094, March 1992. (Revised April 1995.)