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  • May 1992
  • Case
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Sunday River Ski Resort

By: Leonard A. Schlesinger and Martha Epstein
  • Format:Print
  • | Language:English
  • | Pages:26
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Abstract

Sunday River is a ski area in Bethel, ME which has been run by entrepreneur Les Otten since 1980. The year before Otten purchased the area, it posted a loss of $235,000 on revenues of $541,000. Under Otten's leadership, however, Sunday River posted year after year of growth and profit to become one of the leading Eastern ski areas. Its strategy focused on providing the best snow surface possible. Sunday River's success is particularly impressive in the overall context of the ski resort industry which has been plagued by losses and bankruptcy.

Keywords

Service Delivery; Competitive Advantage; Entrepreneurship; Success; Transformation; Tourism Industry; Entertainment And Recreation Industry; Maine

Citation

Schlesinger, Leonard A., and Martha Epstein. "Sunday River Ski Resort." Harvard Business School Case 692-025, May 1992.
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About The Author

Leonard A. Schlesinger

General Management
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