Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • August/September 2003
  • Article
  • Corporate Secretary

A Plea to Boards to Shift Focus Back to the Customer

By: Gail J. McGovern and John Quelch
  • Format:Print
  • | Pages:1
ShareBar

Citation

McGovern, Gail J., and John Quelch. "A Plea to Boards to Shift Focus Back to the Customer." Corporate Secretary (August/September 2003), 13.

About The Author

John A. Quelch

→More Publications

More from the Authors

    • April 2020
    • Faculty Research

    Promoting Land and Nature Jerky, Spreadsheet for Students (Brief Case)

    By: John A. Quelch and Katherine B. Hartman
    • April 2020
    • Faculty Research

    Promoting Land and Nature Jerky, Spreadsheet for Instructors (Brief Case)

    By: John A. Quelch and Katherine B. Hartman
    • April 2020
    • Faculty Research

    Promoting Land and Nature Jerky (Brief Case)

    By: John A. Quelch and Katherine B. Hartman
More from the Authors
  • Promoting Land and Nature Jerky, Spreadsheet for Students (Brief Case) By: John A. Quelch and Katherine B. Hartman
  • Promoting Land and Nature Jerky, Spreadsheet for Instructors (Brief Case) By: John A. Quelch and Katherine B. Hartman
  • Promoting Land and Nature Jerky (Brief Case) By: John A. Quelch and Katherine B. Hartman
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College