Publications
Publications
  • 2005
  • Chapter
  • From Resource Allocation to Strategy

The Entrepreneurial M-Form: A Case Study of Strategic Integration in a Global Media Company

By: Thomas R. Eisenmann and Joseph L. Bower
  • Format:Print
ShareBar

Keywords

Corporate Entrepreneurship; Integration; Globalized Firms and Management; Media; Media and Broadcasting Industry

Citation

Eisenmann, Thomas R., and Joseph L. Bower. "The Entrepreneurial M-Form: A Case Study of Strategic Integration in a Global Media Company." Chap. 13 in From Resource Allocation to Strategy, edited by Joseph L. Bower and Clark Gilbert. U.K.: Oxford University Press, 2005.

About The Authors

Thomas R. Eisenmann

Entrepreneurial Management
More Publications

Joseph L. Bower

More Publications

More from the Authors