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Publications
Publications
  • 2005
  • Chapter
  • From Resource Allocation to Strategy

The Entrepreneurial M-Form: A Case Study of Strategic Integration in a Global Media Company

By: Thomas R. Eisenmann and Joseph L. Bower
  • Format:Print
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Keywords

Corporate Entrepreneurship; Integration; Globalized Firms and Management; Media; Media and Broadcasting Industry

Citation

Eisenmann, Thomas R., and Joseph L. Bower. "The Entrepreneurial M-Form: A Case Study of Strategic Integration in a Global Media Company." Chap. 13 in From Resource Allocation to Strategy, edited by Joseph L. Bower and Clark Gilbert. U.K.: Oxford University Press, 2005.

About The Authors

Thomas R. Eisenmann

Entrepreneurial Management
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Joseph L. Bower

→More Publications

More from the Authors

    • January 2023
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    Proday: Calling the Right Play

    By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
    • February 2022
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    Launching the Social

    By: Tom Eisenmann, Lindsay N. Hyde and Tom Quinn
    • February 2022 (Revised October 2022)
    • Faculty Research

    Ample Hills Creamery

    By: Tom Eisenmann, Lindsay N. Hyde and Tom Quinn
More from the Authors
  • Proday: Calling the Right Play By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
  • Launching the Social By: Tom Eisenmann, Lindsay N. Hyde and Tom Quinn
  • Ample Hills Creamery By: Tom Eisenmann, Lindsay N. Hyde and Tom Quinn
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