Publications
Publications
  • December 1998
  • Case
  • HBS Case Collection

Marchesi De'Frescobaldi: Integrating Tradition and Change in One of Italy's Oldest Industries

By: Ray A. Goldberg and Don Daniels
  • Format:Print
  • | Pages:21
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Keywords

Change Management; Family Business

Citation

Goldberg, Ray A., and Don Daniels. "Marchesi De'Frescobaldi: Integrating Tradition and Change in One of Italy's Oldest Industries." Harvard Business School Case 599-074, December 1998.

About The Author

Ray A. Goldberg

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