Publications
Publications
- October 1997 (Revised April 2002)
- HBS Case Collection
Planned Parenthood Federation of America (A)
By: V. Kasturi Rangan and Elaine V. Backman
Abstract
Outlines the dynamic shifts in the external environment surrounding Planned Parenthood's operations in 1994. Health care reform was threatening some of its core customer base. The organization had to come up with a strategy and a process for adapting to the new environment.
Keywords
Citation
Rangan, V. Kasturi, and Elaine V. Backman. "Planned Parenthood Federation of America (A)." Harvard Business School Case 598-001, October 1997. (Revised April 2002.)