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  • 2006
  • Casebook

Managing Product and Service Development: Text and Cases

By: Stefan Thomke
  • Format:Print
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Keywords

Management; Product; Growth and Development; Information; Cases

Citation

Thomke, Stefan. Managing Product and Service Development: Text and Cases. Boston: McGraw-Hill/Irwin, 2006.
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About The Author

Stefan H. Thomke

Technology and Operations Management
→More Publications

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More from the Author
  • Capture New Value from Your Existing Tech Infrastructure By: Stefan Thomke and Anthony Rodrigo
  • Act Like a Scientist: Great Leaders Challenge Assumptions, Run Experiments, and Follow the Evidence By: Stefan Thomke and Gary W. Loveman
  • High Velocity Business Experiments By: Stefan Thomke and Jim Euchner
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