Publications
Publications
- June 1996 (Revised December 1996)
- HBS Case Collection
SiteSpecific: www.sitespecific.com
By: John A. Deighton, John Barabino and Alison Berkley
Citation
Deighton, John A., John Barabino, and Alison Berkley. "SiteSpecific: www.sitespecific.com." Harvard Business School Case 596-117, June 1996. (Revised December 1996.)