Publications
Publications
  • October 1994 (Revised November 1994)
  • Case
  • HBS Case Collection

Alcoma: The Strategic Use of Frozen Concentrated Orange Juice Futures

By: Ray A. Goldberg, Phil Herndon and Katherine L. Morris
  • Format:Print
  • | Language:English
  • | Pages:40
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Abstract

Increases in orange tree production led to an orange juice surplus. How does one manage price risk in the orange juice industry under these conditions?

Keywords

Hedging; Plant-Based Agribusiness; Price; Risk Management; Futures and Commodity Futures; Food and Beverage Industry

Citation

Goldberg, Ray A., Phil Herndon, and Katherine L. Morris. "Alcoma: The Strategic Use of Frozen Concentrated Orange Juice Futures." Harvard Business School Case 595-029, October 1994. (Revised November 1994.)

About The Author

Ray A. Goldberg

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