Publications
Publications
  • February 1994
  • Case
  • HBS Case Collection

Xerox Corp.: The Customer Satisfaction Program (A)

  • Format:Print
  • | Pages:18
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Abstract

A rewritten version of an earlier case, Xerox Corp.: The Customer Satisfaction Program. Does not provide an update and no new content is added. The new (A) and (B) case structure merely isolates the service guarantee issue.

Keywords

Machinery and Machining; Customer Satisfaction

Citation

Menezes, Melvyn A. "Xerox Corp.: The Customer Satisfaction Program (A)." Harvard Business School Case 594-109, February 1994.

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