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Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution

By: V. Kasturi Rangan
  • Format:Video
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Keywords

Advertising; Corporate Strategy; Advertising Industry

Citation

Rangan, V. Kasturi. "Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution." Harvard Business School Video Supplement 593-515, July 1993.

About The Author

V. Kasturi Rangan

Marketing
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