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  • August 1992
  • Case
  • HBS Case Collection

Procter & Gamble: What's the Story?

By: Ellen D. Herman and Stephen A. Greyser
  • Format:Print
  • | Pages:6
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Keywords

Crisis Management; Ethics; Communication; Strategy

Citation

Herman, Ellen D., and Stephen A. Greyser. "Procter & Gamble: What's the Story?" Harvard Business School Case 593-013, August 1992.
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About The Author

Stephen A. Greyser

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  • Instructor's Note By: Stephen A. Greyser
  • Sport Business in the Classroom By: Stephen A. Greyser
  • MLS as a Sports Product—The Prominence of the World's Game in the U.S. By: Stephen A. Greyser and Kenneth Cortsen
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