Supplement | HBS Case Collection | May 1992

Fabtek (B)

by Rowland T. Moriarty Jr. and Benson P. Shapiro

Abstract

Presents an urgent order for repair service from an important customer who had purchased an item from a competitor. The item, which TiFab had bid on, went out at a price that TiFab predicted was below the amount necessary to ensure quality manufacture. Now the customer needs to have the unit, part of a much larger production system, repaired and is willing to pay a very high price. The student must choose a price for this order, and decide whether to take it. Should be handed out in class after discussion of the (A) case. A rewritten version of an earlier supplement.

Keywords: Price; Bids and Bidding; Production; Quality; Competitive Strategy;

Format: Print 2 pages Purchase

Citation:

Moriarty, Rowland T., Jr., and Benson P. Shapiro. "Fabtek (B)." Harvard Business School Supplement 592-096, May 1992.

Related Work

  1. Supplement | HBS Case Collection | April 2008

    Ti-Tech (B)

    Benson P. Shapiro and John T. Gourville

    This case concerns the selection and scheduling of orders by a small industrial titanium fabricator that recently has been plagued by poor deliveries and a lack of capacity. At the time of the case, Ti-Tech must decide which of four orders to accept, with capacity making it impossible to accept all four. Each order represents a different mix of labor, revenues, and potential future work. The case forces the student to choose among the four orders, given limited capacity available, other businesses likely to come along, and the requirements of each order. The case is an updated version of an earlier supplement, Fabtek (B). It should be distributed in class after discussion of the (A) case.

    Keywords: Decisions; Order Taking and Fulfillment; Production; Performance Capacity; Marketing Strategy; Bids and Bidding; Manufacturing Industry; Industrial Products Industry; United States;

    Citation:

    Shapiro, Benson P., and John T. Gourville. "Ti-Tech (B)." Harvard Business School Supplement 508-096, April 2008.  View Details
    CiteView DetailsPurchase Related

About the Author

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Benson P. Shapiro
Malcolm P. McNair Professor of Marketing, Emeritus

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