Publications
Publications
  • October 1991
  • Case
  • HBS Case Collection

Marketing Beef in Liberalized Japan

By: Ray A. Goldberg
  • Format:Print
  • | Pages:37
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Keywords

Food; Product Marketing; Trade; Food and Beverage Industry; Japan

Citation

Goldberg, Ray A. "Marketing Beef in Liberalized Japan." Harvard Business School Case 592-030, October 1991.

About The Author

Ray A. Goldberg

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