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Frito-Lay, Inc. (A), Teaching Note

By: Frank V. Cespedes
  • Format:Print
  • | Pages:12
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Keywords

Food and Beverage Industry

Citation

Cespedes, Frank V. "Frito-Lay, Inc. (A), Teaching Note." Harvard Business School Teaching Note 591-087, February 1991.

About The Author

Frank V. Cespedes

Entrepreneurial Management
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