Publications
Publications
  • March 1990 (Revised April 1992)
  • Supplement
  • HBS Case Collection

Rohm and Haas (B): 1989 Update on Kathon MWX

By: V. Kasturi Rangan
  • Format:Print
  • | Pages:2
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Abstract

Updates the decision issues faced by Rohm and Haas in launching Kathon MWX for small customers.

Keywords

Decision Making

Citation

Rangan, V. Kasturi. "Rohm and Haas (B): 1989 Update on Kathon MWX." Harvard Business School Supplement 590-083, March 1990. (Revised April 1992.)

About The Author

V. Kasturi Rangan

Marketing
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