Publications
Publications
  • October 1988
  • Case
  • HBS Case Collection

National Pork Producers Council: ""Pork--The Other White Meat"" Campaign

By: Stephen A. Greyser
  • Format:Print
  • | Pages:63
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Keywords

Advertising Campaigns; Food; Food and Beverage Industry

Citation

Greyser, Stephen A. National Pork Producers Council: ""Pork--The Other White Meat"" Campaign. Harvard Business School Case 589-055, October 1988.

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