Publications
Publications
  • August 1986 (Revised February 1987)
  • Case
  • HBS Case Collection

Coffee Brands: Direct Product Profit/Cost Exercise

By: John A. Quelch
  • Format:Print
  • | Pages:16
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Citation

Quelch, John A. "Coffee Brands: Direct Product Profit/Cost Exercise." Harvard Business School Case 587-015, August 1986. (Revised February 1987.)

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John A. Quelch

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