December 1980 (Revised February 1982)
Case
HBS Case Collection

Fieldcrest: Cooperative Advertising

By: Stephen A. Greyser

Format:Print
| Pages:20

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Citation

Greyser, Stephen A. "Fieldcrest: Cooperative Advertising." Harvard Business School Case 581-094, December 1980. (Revised February 1982.)

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About The Author

Stephen A. Greyser

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