Publications
Publications
  • March 2003
  • Article
  • Diamond Hābādo bijunesu [Diamond Harvard Business Review]

Experiential Marketing

By: J. Quelch
  • Format:Print
  • | Pages:1
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Citation

Quelch, J. "Experiential Marketing." Diamond Hābādo bijunesu [Diamond Harvard Business Review] (March 2003): 7.

About The Author

John A. Quelch

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