Publications
Publications
  • March 1995 (Revised July 1995)
  • Case
  • HBS Case Collection

Apple Computer (B)(Abridged) : Building a Worldwide Strategy

By: Michael Beer and Gregory C. Rogers
  • Format:Print
  • | Pages:5
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Abstract

Describes the building of Apple's new strategy. Explores how the human resource function at Apple Computer can best support that strategy.

Keywords

Human Resources; Adaptation; Corporate Strategy; Computer Industry

Citation

Beer, Michael, and Gregory C. Rogers. "Apple Computer (B)(Abridged) : Building a Worldwide Strategy." Harvard Business School Case 495-045, March 1995. (Revised July 1995.)

About The Author

Michael Beer

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