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  • August 1993
  • Background Note
  • HBS Case Collection

Executing Change: Three Generic Strategies

By: Nitin Nohria and Rakesh Khurana
  • Format:Print
  • | Pages:8
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Abstract

Describes the strengths and weaknesses of three generic strategies for implementing change--programmatic change, discontinuous change, and emergent change.

Keywords

Change; Strategy

Citation

Nohria, Nitin, and Rakesh Khurana. "Executing Change: Three Generic Strategies." Harvard Business School Background Note 494-039, August 1993.
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About The Authors

Nitin Nohria

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Rakesh Khurana

Organizational Behavior
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  • Larry Culp at General Electric: Rebuilding an American Icon By: Nitin Nohria, Kayti Stanley, Ashka Stephen and Drew Goydan
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