Publications
Publications
  • 1979
  • Chapter
  • Consumerism, Public Policy, and Consumer Protection

Advertising Waste and Consumer Protection: Issues for Policymakers and Practitioners

By: J. Quelch and M. Pearce
  • Format:Print
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Citation

Quelch, J., and M. Pearce. "Advertising Waste and Consumer Protection: Issues for Policymakers and Practitioners." In Consumerism, Public Policy, and Consumer Protection, edited by M. Baker and T. Tixier, 349–364. London: Social Science Research Council, 1979.

About The Author

John A. Quelch

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