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  • December 1990
  • Case
  • HBS Case Collection

Allen-Bradley's ICCG: Repositioning for the 1990s

By: Nitin Nohria
  • Format:Print
  • | Pages:20
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Abstract

Allen-Bradley's Industrial Computer and Communication Group (ICCG) underwent a period of rapid transformation in the 1980s, instituting a wide array of innovations from product development to information systems. In 1990 the Ohio-based group announced a major reorganization of its business and began carrying out a sweeping program of cultural change. The case requires students to develop an overall perspective on the process of organizational change and to think critically about the kind of challenges that lie ahead for ICCG.

Keywords

Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Culture; Business Organization; Problems and Challenges; Information Technology Industry

Citation

Nohria, Nitin. "Allen-Bradley's ICCG: Repositioning for the 1990s." Harvard Business School Case 491-066, December 1990.
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About The Author

Nitin Nohria

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Related Work

    • May 1992
    • Faculty Research

    Allen-Bradley's ICCG: Repositioning for the 1990s, Teaching Note

    By: Nitin Nohria
Related Work
  • Allen-Bradley's ICCG: Repositioning for the 1990s, Teaching Note By: Nitin Nohria
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