Macy's: Evolution in the Sunshine State
Citation:
Groysberg, Boris, Das Narayandas, Benson P. Shapiro, and Olivia Hull. "Macy's: Evolution in the Sunshine State." Harvard Business School Teaching Note 418-072, June 2018. View Details
Class Lecture | 2003 Sprint Selling and Turbo-Charged Market Development |
Keywords: Marketing Strategy;
Language: English | Format: Electronic | Purchase |
Shapiro, Benson P. "Sprint Selling and Turbo-Charged Market Development." Boston: Harvard Business School Publishing Class Lecture, 2003. Electronic. (Faculty Lecture: HBSP Product Number 1504C.)
Teaching Note | HBS Case Collection | June 2018
Macy's: Evolution in the Sunshine State
Boris Groysberg, Das Narayandas, Benson P. Shapiro and Olivia Hull
Citation:
Groysberg, Boris, Das Narayandas, Benson P. Shapiro, and Olivia Hull. "Macy's: Evolution in the Sunshine State." Harvard Business School Teaching Note 418-072, June 2018. View DetailsCase | HBS Case Collection | September 2015 (Revised June 2018)
Macy's: Evolution in the Sunshine State
Boris Groysberg, Das Narayandas, Benson P. Shapiro and Sarah L. Abbott
Keywords: leadership; marketing strategy; human capital; managing performance; retail; organization; change management; Leadership; Leadership Style; Leading Change; Marketing; Marketing Strategy; Management; Organizational Change and Adaptation; Performance Improvement; Retail Industry; United States;
Citation:
Groysberg, Boris, Das Narayandas, Benson P. Shapiro, and Sarah L. Abbott. "Macy's: Evolution in the Sunshine State." Harvard Business School Case 416-018, September 2015. (Revised June 2018.) View DetailsCase | HBS Case Collection | February 2018
Benson P. Shapiro and Katherine B. Hartman
Keywords: Brands and Branding; Price; Marketing Communications; Product Marketing; Food and Beverage Industry;
Citation:
Shapiro, Benson P., and Katherine B. Hartman. "Wiikano Orchards." Harvard Business School Brief Case 918-517, February 2018. View Details