1993
Book

Managing New Product and Process Development: Text and Cases

By: K. B. Clark and S. C. Wheelwright

Format:Print

Keywords

Management; Product Development

Citation

Clark, K. B., and S. C. Wheelwright. Managing New Product and Process Development: Text and Cases. NY: Free Press, 1993.

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About The Authors

Kim B. Clark

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Steven C. Wheelwright

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