Publications
Publications
- Marketing Science
Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures
By: Anita Elberse and Jehoshua Eliashberg
Keywords
Supply and Industry; Product; Markets; Film Entertainment; Entertainment and Recreation Industry; Motion Pictures and Video Industry
Citation
Elberse, Anita, and Jehoshua Eliashberg. "Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures." Marketing Science 22, no. 3 (Summer 2003): 329–354.