Publications
Publications
- summer 2003
- Marketing Science
Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures
By: Anita Elberse and Jehoshua Eliashberg
Keywords
Supply And Industry; Product; Markets; Film Entertainment; Entertainment And Recreation Industry; Motion Pictures And Video Industry
Citation
Elberse, Anita, and Jehoshua Eliashberg. "Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures." Marketing Science 22, no. 3 (summer 2003): 329–354.